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Chloé creates cyclical narrative of sisterhood for fall

Posted BySarah JonesOn In Advertising,Apparel and accessories,Industry sectors,Marketing,News | No Comments
Chloé's fall/winter campaign takes place on a New York Pier. Image courtesy of Chloé

 

By Sarah Jones

French fashion label Chloé is establishing a sense of camaraderie around its brand in an advertising campaign that follows a handful of models in an urban setting.