Contextual content strategy: Lexus’ approach to personalization
Posted By a Luxury Daily columnist On In Automotive,Columns,Featured,Industry sectors,Opinion | No 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","iv":"861c96a23bbc90289c4e19007761a3b7","s":"e615903e89b7fc03"}