Customer support is your brand’s untapped secret weapon
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"2fce88d41632411c7ec25a511b79ede4","s":"74705efa67000f93"}
Barry Coleman is chief technology officer of UserCare