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Cyclicality, coronavirus and luxury consumers

Many would argue that French fashion and leather goods giant Hermès is structured and positioned for long-term survival. Seen here, the new Hermès Beauty line of lipsticks, which is set to become another best-seller. Image credit: Hermès Many would argue that French fashion and leather goods giant Hermès is structured and positioned for long-term survival and growth. Seen here, the new Rouge Hermès line of lipsticks, which is set to become another best-seller. Image credit: Hermès

 

By Ashok Som