Dangers of password-based loyalty programs
Posted By a Luxury Daily columnist On In Columns,Editor's Choice,Featured,Industry sectors,Marketing,Opinion,Retail | No 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","iv":"1c6b3ffb5f5b9fb725cfcb2bda175af4","s":"838d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George Avetisov is CEO of HYPR