Dangers of password-based loyalty programs
Posted Bya Luxury Daily columnistOn In Columns,Editor's Choice,Featured,Industry sectors,Marketing,Opinion,Retail | No 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","iv":"35e03f394b447507871d78c73cf00d73","s":"4b3369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George Avetisov is CEO of HYPR