George Avetisov is CEO of HYPR
Dangers of password-based loyalty programs
Posted Bya Luxury Daily columnistOn In Columns,Editor's Choice,Featured,Industry sectors,Marketing,Opinion,Retail | No 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","iv":"adc68be439aa43c211b5fad953ae545b",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