De Beers reinforces connection to female consumers in new ad effort
Posted By Jen King On In Advertising,Featured,Industry sectors,Jewelry,Marketing,News | No Comments{"ct":"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","iv":"f21551fe2f65e758e8eb291e45e79eb8","s":"b9518a27175f9455"}
