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De Beers reinforces connection to female consumers in new ad effort

Posted ByJen KingOn In Advertising,Featured,Industry sectors,Jewelry,Marketing,News | No Comments
De Beers' Natural Brilliance campaign De Beers' Natural Brilliance campaign

 

By Jen King

British jeweler De Beers has unveiled a new advertising campaign to celebrate the natural beauty of its core consumers and the diamonds which are incorporated into its designs.