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Deliver value to consumers through entertaining, informative content: Marriott exec

Posted BySarah JonesOn In Featured,Financial services,Industry sectors,Internet,Marketing,News,Travel and hospitality | No Comments
Video still from Marriott's "Two Bellmen" Video still from Marriott's "Two Bellmen"

 

By Sarah Jones

NEW YORK – Taking branded content beyond traditional advertising or promotional videos provides an opportunity to engage and connect with consumers on a deeper level.