Demand more from your mobile ad spend: Measure what matters
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"3aadb0cf502950e9550987ee9aa53f5a","s":"481f0d0e70a6801d"}
