Demand more from your mobile ad spend: Measure what matters
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"a4a02ee21c82d0b922480b9f25f281d5","s":"23ef2912dcfca643"}
