Digital marketing needs to evolve customer experience: Forrester
Posted ByDianna DilworthOn In Advertising,Featured,Industry sectors,Marketing,News | No Comments{"ct":"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","iv":"eed3e46b2a828f164d038930e6967259","s":"b268f445afec743d"}
