- Luxury Daily - https://www.luxurydaily.com -

Digital platform merges artificial, emotional intelligence for luxury brands

Powerfront Online Avatars Powerfront's Inside platform turns online shopper data into personalized avatars. Image credit: Powerfront

 

Luxury leaders, including Italian fashion label Gucci and department store chain Neiman Marcus, are turning to artificial intelligence and avatars to enhance the omnichannel customer experience.