NEW YORK - Students from Columbia Business School and Parsons The New School for Design’s interdisciplinary program “The Design and Marketing of Luxury Goods” worked with French atelier Christian Dior to propose a strategy that aims to build trust among consumers and sales associates in a retail climate where that relationship has begun to fray.
Columbia, Parsons view Dior stylist as link between brand and consumer
Posted ByJen KingOn In Featured,Fragrance and personal care,Industry sectors,News,Research,Retail | No 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","iv":"8fef35f2635c9c38d5ab941201409b99","s":"c9ccfbff7818b2e0"}