- Luxury Daily - https://www.luxurydaily.com -

Dior revisits “Secret Garden” to assert brand codes

Posted ByJen KingOn In Advertising,Apparel and accessories,Featured,Industry sectors,Marketing,News | No Comments
Dior's Secret Garden III Dior's Secret Garden III

 

By Jen King

For the second consecutive year, France’s Christian Dior has revived its “Secret Garden” campaign to attract consumers to its pre-fall 2014 collection before competing brands release their efforts.