Do not fetishize technology without consideration to consumer behavior
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"486c1e9ddba6df9e307a9c694eaf3b3a","s":"571dee3b098f946b"}