Does luxury’s response to digital create meaningful connections?
Posted By a Luxury Daily columnist On In Columns,Editor's Choice,Featured,Industry sectors,Internet,Mobile,News,Opinion,Software and technology | No Comments{"ct":"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","iv":"c82c8d69fc9f05a81d249b6fbf2d7092","s":"fbaa569e349235a9"}
Charles Howarth is head of semiotics at Gemic Oy