Charles Howarth is head of semiotics at Gemic Oy
Does luxury’s response to digital create meaningful connections?
Posted Bya Luxury Daily columnistOn In Columns,Editor's Choice,Featured,Industry sectors,Internet,Mobile,News,Opinion,Software and technology | No 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","iv":"f20edbd774cb94a3aeee1f80e061fe8a","s":"3286716f12a7100c"}