Does your book cover pass the 7-second test?
Posted By a Luxury Daily columnist On In Columns,Education,Featured,Industry sectors,Media/Publishing,Opinion | No 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","iv":"3d27026c6c2b4216be0a4d2ec508415c","s":"17fd8f2b22521f2a"}
Tim McConnehey is founder/CEO of Izzard Ink