Dos and don’ts for marketers to start building a community
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"R3TOgBGZNP1lWAOiY+OO1hTXRycEBpaV9nEHjLRaD+jM8X9QnWo5ExJLOJW2qL+E\/5yV8Iy6W9dC8vFp+1flT9rHAXWbKNdUnRvNtdVgYUmUMgC8fHsUPvx7gj2V1TyOJ6OyxmkDRk5JKKefilBP4NuOrNuFxI8EcwiqVMUC+W958Dw8G3shM7CCzIrgRcUi5ORs6VzwC3KeSDx2bybQLSlOb447\/SyhwNFU6qBgIEKj9QfgCxyQmXk4XKMHaTXvh98mYmB7wNmHZoPGOnMzzhCji+WD7WnHVtcHjF\/+R0K3lWzNQo0X152k9WmGkmY0Od9xKL1VYRaUqs349XJtyd5lNsz7bgbobB0mkMCwBP25yj3Re6BdnURSPZjVQiASa9m+NYEJXx9mkzrgL7hy6Raz+FZL0iLoBsoi9YZCD4PyCkw7aQmUo3URd3vh2aQC4tZ0xBXllvM5UKqu0IB5VLnqpk2V\/dQY4m6667zRwbbKSq2JERFDjGJlIB2j3qHRkIsuTfyTVatTJVAymmjKQT3zv+3MtLlcvWeGsBMzSj337TC+N4PNqqadqA2pk4SUTs1J40POEq02neH6tZphgx2tFrWGHVx+E1Zh2hCGFv6ZnLgG9b2vWlq9aGuKt9pRaWpz1i9TyI8e1gxUvSC8iFt4v8eOlN2YbScc3vpiLlos7J4hmkvanToBYd1Swu8uOmc87YiprnNuThP\/8CyRxHUMcJEh+d2ywPsP\/Rv6y7gC5r04jupaq\/J9r2SRwZEet3jBbubCzkI+bBs+4IeAIFUv8JDFLzjNVzATLP+eVc\/ZIpM+HarE+dNrgKIJ\/PI3XCOUBXqSKMsn1WtbOBSM+3yJcvWxSF+SuFIpwsqj1XziRWsyaT2SBGIlnQV0eOFLKZUUF5SXGDisEpfpib83FL1WROO34LBZnUG+RZ4AlQYHtSCRZg4NKPeCIVrvnmokRFku25cfZ\/uaehR9JCnOOjIgO1oP2oC8owkJpDyRYOKVFW4ZCPH1iE\/XLOynbySDNr2N5xnyZoI6GbQ0CaUiC2yga3aRAuOtFEZ4VqOHllMHt1qYRHIThIeDoRfC86mQNpJqW4sQcotYVJmrgtaINqMEJBLp9SIQhTP1mSJSTLTtyMODIu4Bso+s1yRcela4xHzcWuLTDffeJO0p+IPYlgE511ArPD2g4JDpxns52awOljt+eDL\/YDB6dYR7JIgzleobFy90fmoQggQCqo4fxKKayPFurN8ziQhGRjEmXTzrhsJvvZdqvzualBkDTLFTE3cZ8cy8o9FR2tirSdXJoru\/Mbv+eZ0crTargjFRyO0igP0c+dcXBjftikOYYjdhMHf8JUKEFtQaN9YkgXwaOdJIVrgSwZ3HXCNTIsQiF1SF6BeD8EQ1f7pIbOysZSeGBBYW4FF8cEWPeJahbTWJFtnuJWwcgXBgVkHpY9lQOxsY4EkaHYv0vNNQXh+DQCBubDgE6nIWJJlvLn\/faZDn+3cUTUjRD4dCKqgEBKk+mnptTSoopp4k33swIBUfq1BEbBVStIRMQX28yfS78N+ez38JTXOe1rZE5lasC1uqTtpzkAluVktF7ZhNRKDF3inYAsGLeQ\/YuNYwtRyXVlzyoUYdwVClubiKA9GEAOAafMNJ4J97SZ4KpvaPbGcHi1jXAnZkyKsb8hgHVm+VIS23qFib2DXBD\/98GZAj61A\/C42TM8Dc1NY3N5aaG0rKOqepUv8vi\/wSIQvHQnFG91rUC16XFyq\/oE3PbeOp9Y33\/ZN93mTrMtihov5wPryDUpjVhpLE+Dp4F1sO7lrISOwMB85WoPp3XtQxByVwOFJZG0UuERrBSr2uGRRdPCYB1x0A2r1HifThSqu78OxRwbcld9ZApCybdyh3\/yxghC4v4nBeLf\/3omFP3BlkISeDiuA\/sXSVjlrrSSLFYZp5FoVIcX4jmja4Q42OMMU\/6+WNQSKas3uuCPWxpZxvuwc7iwLIctGJEhXOrqijjAQfhDTgeE6DLLzPB4JAfCfMNL95Y6svxLaHNWrNvGDsy9NsD59A+Qb2TCgUXe6THy54\/fOAf52Mcah\/N9TJ2AGyDk3OqzbTABs\/RP6kDQAgPQ2m1\/NC\/8\/K0Y7cD6FgXcLwGbqM5zkNSmR6oKcmeyk1FBryclGbIg704Ewfehc\/cbCTNe6eqYRdYz4gZG6Wi5y5deNPnwILRxcimLWBD2uqIPCr+BuiFcaSECrUqxghyldcKqmN2diQcSC20shVeGHsA53yV0OLgr8qbhxDV5QTDE7VgUDxf3oVYJJNw87QfWWuK+k5GkTP+kL3AphPJ3cRzykbDqmgbDFKR5H9wvQzBPqki8YAKQD+\/KRca6I31ARSvURYSp1aIGFlxLf5y+UVaOuflWv\/PpfX3jvQnsGMh4aPPQkUKVxDFwF76UcEpXEXrgxsyCn4jfBZYOY2637rnhTGdC2xceMjeYau6fNU1rDJhAketmJ9hgBSjJzRsE\/T7p6CJnYJRG1IGfQLsPmDfiYpmhDtOEilSFrdw5mFt5F4Swn\/KcVpWxL84XLg0eYdVwZXlg9MHt9mSIlwRDLND7uZFZQlEyGPRc1\/0XvPb6Ve4oCG8hG7gbGhcvasW+hvOK8\/cqPYHtBVOgfmoyauHEKiOKdckj5Br8EcTTuVqabAplCeqiSYg+5EDEBZLhe+mE\/AZRL7KbW05gM1pxXLgz\/1ChzNjTlliChlHOGOq1Uzyz1Cg29tHWbyjfgJt6S\/DinqhqTQh7WPANMGqVC5kMavlkXodnhPDLmwdMcU4I8Sv\/gvhDDQqCqksK\/rz4VCDIO5gs3g0tOCZhtfFMFR1dRja9c0MZHEYSZgimGomV8DFmwO+y2s7FW2IDwe56CpnfVl+VuX7+XppCOmcF+gprEceS1viXbz2JVkPlu0gisHQQ4\/oUxiSUG4Lf+VDpe9fbyYs7OyIwRWUlCAZ9I32Andy0TnNvbc2LqSOV\/tzOh7T1x6ROlypdM\/CdNIAstwhdXwFvNQspNc3ptL1OrekggVvLfbpYCwAAI+b\/eYqlXkTy4neP\/JR98LRfg4bbF\/gZzeDapxuhIEvXpXW2XIextWqsUwb\/aJUFNjsAvQOQ7WlR75q\/EdJz56ZrItqfro1JWLlB3Tn40SY054stRbWjFUkjR0QKHVCxU24kl95HCSglQKhXBSZKhsXpUSAnDGFYKLkQafm6Y9ohf0pcwRt3kGJQ2iI9jzdV5T98\/kwrUdp3ena3my05Mz7SLJrCWD9v6VsCSWLzq8dMh6TJjF2OS1m89AmIC2exX77GmjYOZExCjk2OT+SHjxhVFGT\/0mnX0uOL6y8\/KhvqNT\/3uzYZAvz0qtWyDgS3n6H6QhYLvWdj9F72W7nVaNLY9xRWahjchm\/cNV8VR9Xs5rEI5BH5QyOjqSMOb9DsYIxfhT\/dmNrZ+hg6mGUOxThxmlgtoaf9LZaOPqbAicb7aPtELBSmhOv5f2OUPoM0NCKrw+7RbjI4bCzNzJ72c810d\/O3hk68odG1hbTfgcnyU2grLw64d+zu1yxgm7eN7BUmLXRBQtbDqQ5XAFPKyRg7mtf7CNdeDGJ3\/G8585DcJpHL3h\/QMKmy2tT64EFUCnEUEmWj1fZOkZM7Dyh11d5QZqsl47zraUGV43CNaaFpilJB6zBkKxq0HQ1CJGP44DGs7KJhhPrhwi1bH0sHrWiAWoLBVmN6SKQMyrwRoq+GNAXB1++RLb+\/2dWpGWap7wYMHsqOt5\/7Ouu0GA3+pyyaHumsWC0auZLc3949AmRRuGRIgwEicMhy6rU\/MxLVWA\/n0KAepMkURbtnKZIk3gFb1FuZyH0IyKdK2C4TbncQ9r\/DMuP1xV9p7hFEFpMarFW+ZwZlZ3MuHK02A1qvDn+C5CUyMA0dot7d+iWzrbcbPqQLOiaEvmCsWcqPKxDnjtN6KwCl4YVlywU2vfsBf+apwCSsjHIceLSxPFP2oBsmXHc6mdG1hjVhbw3t689ZPXVNtTFudsaxP2+IgqGEM7dIrbRheIqE9GopgwCV2Zwg6rMsWtGrIHWXr3amC3gW3KNUcALoIYUTFv2o\/YWLa7PqiNnSpxQKh6\/JM+WDcx\/hynTPyfxaMsMLRZuwmQFp\/GUixz9e+GgM54Htpee9kOm29A4l6I3RszbGC6oiy7iwFyUnuEuDBGvzk3\/EhqWXFRj4F3KD0B6DeeipjW9dBCeH8SzVeItqYkXzL489qTTeTaKgYtFejXbgrYvxy1wXYN1BeKiPurCTn5nI9uV77YLx\/fZ1pf77h7VeXdQHTM1fZWQs6NC\/742QbvBJ79ZeX0t4sHjMYYhVv4FKWocBkur0CIY0LcuFNF\/as7d7xExFAR0TUSV1fGE2n4vMz1XIR5+jUDwd9L8THkz4IpBMyEMBgZn\/6cbHx7rGWyFdj31fyXfN9hUW4GdI1zoHD0++gTNRgxD9QPg7qeml4ssXN0HhdBzTW5MMQXKtaFrpVBdRua\/W0rMgNjR7ioLGHwcP54nLj6gfO5MyLAEx1a4H8SsK\/j+HwcfaXjrBuH5B1VMx1sjfLWxwKW4JRaV9segPqJOkwVHEyc+vnUyhUMkqatDUXcR3xRq5EQRmPZaLZgIWRm7du5AZWGNHZMMNmeG9y2oLI0lQHcIRQMyS8oYne27HJ2jgDHTwcDJGvsUxLXYEnBkOoVF\/041qikb+QZfuO6T4p3+zAzTnqd9NU9Joo85Ap15vCZd\/M0hfaDdpqZT+8J2PIDTACYTjETTOVnoDerQn+RhoqB7EaZ5eQd6H7Qpp1ApxUSnCBH4Sqivf2sMaDPHRLfGrmiy21ozF9RnUgXhLZbcdOd7zEihX3PlXDW67Kjo8RNgdlmpcMx+62V6ayhMGc2inz9REk2mOeMyWICrvD3jKu6\/vwzBvIpeyfSLxnP9oesEOEWVgwGJNLXqmREKUwakB9tSgKOL4xZ\/QZY6BQMmAq2AAmkXtGQ7IFY2AczFXj3PcRcEmU7EKNJzldtoFtehka53VRYCZkAn2Peau0ZMQ3V4i\/JRls+O3eQLF7wuL5GJK2QRbVsm30tf43bc5O6yIypnbuxikG8YdXrg3m\/+J7ToE3ulM9gMPIux2+bRoLL7UVj9KqNQaNn4iwbLRMr3eLn3xf4isd\/PFWMcel7Fd4SjI++tZq3FzWR5XJDzc\/O2vOQBB79qE0C2dlDQF\/+RUsB\/Vs\/wB4ZyMIilSsMIgCxpw\/ko6\/tXSPYnKDWvYJlXRL446Yqv4f7VomKmGn78JxNkDmHjolzvQFR4kgC5CGC1y58Td3v\/1zqZTDl+uvONL9O3UTDUL9zqckPyXk\/wmEoxmpAdOmHuWBpt7UKPqyxT8E1jDBTamlp+mFuuXZ85vgxQI0osmO4rmUxJkU8eaxN3Kh+Z\/efRB5UI6vLfHPX4l5G0qfMf8y0ypvpsIJUT3DYPGhmbY\/WDf6tJzAku3ixFzlt47EtU98nMoBu23cCk9ELWMKJY0MtkQY+xdT88XHKhaD5rLK9gEUiArsG2aHe+qzULJ6U4w5o\/k7W\/8TMcfZnCut+UiCnL30zwwR1XvGNF3od4YiH9277fqQ0PeKS\/zTGvf1k1YQBFpzb+c9jZidcOgG5gVSBObvOJnTXHwXAqzsl1Ssh+siU\/zy7DLuZIdjAmxJ4tlKj4SvaeV+SLZ9pBSKVF9N6D4bzd5\/YRtBf2Xh8Zw2fkIoyKkT4WOg2vhXbyO1TIAHZhwTcvZK211Kb7q442\/IFEIY\/vn99dKphmCAymxELyJ4g8KoTNYKjlvifqEE2LPSa3Ol2T0b6mQrsX6Rvqei1gXAPYwVZDzPOIecYxTSkgY2aWDFwy4AZfsXgjDqjZLfHaSmi66zASOgZHg6V4lukXTomsHtK67Z6Oa+hrC8ICDHXgUjg4XO83IB4b2\/IZIS4uUx376RjAkEDZo3s\/zh6+9uhbprHuy0n\/CrvMQprLX5UscnF7OyWM3bkNFG+4Lsdv7hmT+L7uEoY8xv4meUhV3NNIgZJ3W9hPSe26MxpoQWu5GvGOyXJTUvwRPrzMpZcOXwc3ZNe1Rc48iGmpVGDSGVfmQp8PTdOLuB+M+MV3vOuQS3if79TDqUV1z6Bjc\/GxSQpeo2tbZr3NOtNFBN7KoUckJRyFAvVcJskytWaUhLVtWzpfcMLLQwLzsEqEfIcl1vQeI8Lq2fC15hFibZ\/j46hgef1e\/xOFoWGuzto6YG+VURJ0HKVTkmoqoFopV42GerZfsOvfK8Na8yXtVT\/a7prN4lnK87INxJbvifaZ3gKACtpiW0dvaqnAJt6HTB9RKoM0t2w4Xnnm5KBm07oKVdrrJJWZLxEvC97nfzY7JMuM2Gy\/3x1lsxuuEUpApI36dSVycFJx62JirCwREK2zQHMZ6zPSFmlTQekEGM8DdZXvzK5FqJA44+cxUh8uOT3EpLqGZXewjYX1\/swSq7fGDziB+HbKbbzbeD9oDFwxWiLgwbIIMuqdq1mZfalymPgKgSDeYMcevO4GBaZ+7Uzzdq9rX1uHU7\/uR4ZBtlQuU0Hf8LHE4lVoVsRb37sBEte6\/TL2LPTeaGn3RjYaMnLRT9M1AlYDE0bKLbxfDOjFKChOn0N21\/HSwTiVFu7o0va7loKNnOOYnlsDAp6A6DOI3HCqsQ86zpybVdCy4fXudlFavABmJUwYb+l3rhMOKgmy6JnEMWNf2JqnMtnc3PtJ36NAzhOlrPcvgztOd87B0u\/HD3CU6jiglvK2JKJC8fOjQQ7yyrNDw9xCjylGtBRy5KTmjWCJCDwXVC7IvHHjCTrn2S5HgbfzfOztpxCWhsaT0jqjt3JOJcKQ7dBCyUunDFUwYoaMf71CfvRc\/ACgin6OOJDupDydIqmMWrrsQHN+0+qpPmIykgJ8+4jb8IQXgGOvMrGNo34Euz69vXdDv95QLR3J9m9fzUnAqAPb7ciKvJnl5BmMfXE0OwCLOjjc4tbhTAb9I8OoW06pa1aluFOIMAb4modl73epSo3g3ht0TejRlFFKv1rkbJdbSbX0QNx8uwCfazthpPVsXxlsCEA5Mgor5L6nLofDplM6VRuGjpTb+AejCToJ4IaowG0xwt2MdUPSOhJYAPuzM8g+t2MtuzgJmczr2d7MvWB3RZmYQvd4jQpFS3RJpEXcB2gxermnio9gOsgZTB40SX6FcONL9dTFM04g66FsPGYb6CdaqqpUh93zqHDda1vr8t+2\/mCv6vNpdwsKc3\/hI8RIV+OPX2JORSEm\/Lp+FvtSeUtu0MWz9A+yt0MAmO7t6QcrlsodrCHHlVynq1dl46FmaFgIX5wOQmx+eZD1UhsC+ruFJsr1VH5Fbj9dvQXskrIY+JXy449QiE5wAXNZIeJAYpqQMMg8FDOH57txVEpO9q5T9q8bhmoEh\/SYg3pnu4pr9yB2gdZaFfKl3jFnxNeEadKMIc9ar+SZywNmuu5O44kRBdIJnRUBoIHeuNWmzzBbqNqI2BczBbyKYO3+RGFcUEv3ijmueJuxODLtc5olVswyRFnyuXJQXhO+k0ZUpbjgGzOpeIqTABBXLuODFjHShOkb9D6TbFbTxuqKZt3t6lvs\/0uaxRbF7JiDC1jMEHC21H0BaNnSm7YgnxFSoYr1JM9KxfCPzpG+pa4RyKnWZWycgxLvdNyc3BrcUuwf8qH57764Kb1\/s3vS7dXcm9vUyR\/668hzl\/7ckmeYlIjaH+HGAus5dNrJQTSDtjLt6KnAjrExAFj8D4303tGH43YIMtVfqYm9q\/S4\/n2+a7\/UZfTOaUFqrNcmnWBEk0GuycvSXBcFwy+Ivjl1rfXAbWLzR61NxSaZloF27IGf2Wki6Zql\/Egu8F2trXMBung8KCGKR3GO5UlV82tDvjfnpCglMdV+NUcBmlUSEFYLB63hHsmFduOwLKN6V1HOFC0AgkAbrxJcOt3NJkH\/fmXKW56ecUqdCaEuYt2Oy7GmFe+Q+0IXRSLtf4il5H3LOG6JFaP8cP16rTlNYsTLOgbQlFi06nLozllOQ7q29+jHNbxBNrA5vAZpvks7j9A+MoCzoyIcsMnfB3ZnLUw743ofFseJA7sFaE321m0d4yctMxvbrloiLLuK6KxbLt3hvFXuNcRlgM9X+dsxEwdhZVbX+hjoF1CPO6dI2I1oz2SdKRO6ICQV0RahJbxAqLudr+yAyZqxRQCI1jiLUHMNqmQMtZi9+7uE\/4WkezSbq5Ue8dK832+e35q6gjynx1KpEqU55Z\/QE17CYrMjDZLDhC42JRQxvk9TM5G\/Rmh6kIShziTu\/hAwOJqd7jFNhOyrGLcheIW12qXDifQ24Ca13jR1lXmO3eoAdVZpY745be7hpR\/CeSImIS58Qgk3TtoO0RSKQB4Lri2E5Su\/roOkpqJumOTDMWK62JcyDbv+RxpmpT40Pxf1cZ7KXM5Oy3uFnKV2Bj28JVAmFjlb8h5mHB7WdJ6DEvsR7tKh3DEJg1p1gYzbSI2\/IjY\/5iRtizTf375BMqUwM2necTO\/QmebGB61ZwRNHWGSnNW2EXPFepvP\/igoA+cGAtpCZQsw+RdtiCwlS5OqIiyhOGhlWc1Rg4r2TsE5cTYh9r9nS4DRY+\/iNy7k8wqoVGAmbDrW9NjGgtXuMx+WcuASyyGWK4LdwRQbTMw2Yz7KXiP0pC7DHAsMW63c6BKnuw0H0FkwnoCWCz1wcTkdwYXfpjvHNHBCG6nl7DaYPXSNJ11bAsCDpz5yfGGGEzvY8DZ7nIHKYqg2VjuU4fzLLzjx8SttCsqNN0yHkQWufEJPrX9rm8mzcc1Rwn0gU7PQkn003BcY\/cgLHQlLn\/rgNfazb6lvupG5z+NJzWxjt15p6073IcJ32ID\/2StObalKr4pLUjTs80mFIXPXcgGVUIIGip8dsPHc6vSof5BuHG4sYWjEUNe0oiYjwyJxTUeZojOB\/1jnTbWZx4W3n42MpgTROTk914sQY8u0Xw+sYx0OEKEdrBJGI8tnvp3Bvoors8Po8OLnfZVdiIj\/kzwQClIdR7KcPAqhg+Na9aPYd\/VntBFZ5ZmG9nMRH678xUELmsrn7OUsnptID75eCMgHYuwffaay\/TTXazLLPELxgXjkUFxWh1pbkICSRWQSYWVoayBOO8GpbyC99VFjuFPbky0aRtvkQxr37c\/SJtYZ05E2o\/4IWxfAOV3jAfheBQ5Lz7qtdha0z6HOzPsAGCuOur2B4eEH1IZ50hdCmDy0R2qbtWz47f\/\/cDcSueBCL6lCkDa4\/pcC2z8rzcnhP83zhYoLm0ybld0SHoRUUOcaYnBH0e6XQINSxwfwZs8DvQ4C4SE6AKg9YW2gNWuwkwq2H\/X131Uf3IWjrypU8OTfG1QyKUbPCzTmmjN4ZR+\/uZtg8K7S2XtA+uoztx2o4QF5BvFmLgR00i8fCv0\/7qFVBah4cmcXzSCkdUPZReNFqHnU1a79Vo8ihG1I7Mlp0YPQ6XcwFA+Ii6II0ebyoT+pdue\/Er3XX\/+l0AppjhjKF3pSXjA09phcU51MgAWRnM9gxnCKXgNjpD2ebfmP6wsJDjVi6SMhilTpgR6hQoQo69B+lKEYTjvQUA+wND4zkIj10o8rhRHqyD2B2kZS1hZ0lrYlNOgMLahxFnSob38giEslhc2p811gGYXHBVCwdANuK3ogjssstAyEjqnGyRPmBmuZbaEI1MDxCVvlNv\/Puo\/2v7UoFalNbALJDF\/A4vqGX1GTQ8zreD1xWLu9Ll+ioZ4smjX5IcUo\/Pl2LsdX97uJkOowzHMgtqa3IrMH\/rKmMKYCI7yWS+WNzOPR9S2NR+N2nOgHQ6N+kn74WdmctyXdvF0vGzDLYgMZns0jLQrigTzHLQv8Wrk+BhNRjlBmJ9Pkn6K3KFItTlQa4iggsnUGPEmiyVRGFhLZoHdnb6foe+6OUeK6D+qnleZXdllN+VyhKrjWsy07A\/L\/qHE15s4RgSz2VDPAqDdhSZ9mTlsr2w8SCKDX45kHdvhE3mV1My75cWy6HC01GUTxfowldZMpyNSRQ1\/C61J9t8ShWEuECwXRmS2zkfrste70yHyYQNZwtkKyptGrSu42VygFF8P35G9FkjSZhsaZXDiKYub+mGbixJfOKAz7FpN5mYufmwuGuTPzw9cqTPbSjav5WA2omuH3SCZMb39SQkQT0I0qr5194uUPTpBbtNx7a\/drpSIZ\/+IZJ6UBScg4+DUBaGyXwqGTJoW1nF6Qm+FMNefVamioBAy02N91KbB\/FAuMEy1HBbtH88jITqYt8SnmD5BKN0J3WR8t4G79FBNFsYXeRpcJ0w0gyVOc393QfAJunzOMqLoMrdhpio2UqzDv\/6IZoGtdiNVwJpowGOnLDkmyWfXBB0rBQLLh87RTxXY1NYwtyGc3iLKhkSwAnGy6T5vt5sjVh86Did7AhkY4GSiVlpm4Tk\/00O1QuWr93jTcyKNr9zRYQWU6Hzdw8LClDJjvhwvQTl2S9LvtscqC3H7oc2zyd+0g+7afs71OTTYDCzK9ngjGuDHnw5i0fYnJX9sPvoFURJTHwI=","iv":"43b6942102135fb8fb9e088bf4465b68","s":"c0471858b99b48a0"}
Mazin Melegy is strategy director at Crush & Lovely