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Downside of Big Data: Why brands should diversify their social media advertising strategy
Posted By
a Luxury Daily columnist
On
June 1, 2017 @ 2:00 am
In Columns,Featured,Opinion |
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Kamiu Lee is vice president of business development and strategy at Activate by Bloglovin’
By
Kamiu Lee
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","iv":"705a8b3f72ad5b67c2b7676bf0cf6e17","s":"3dd1e67e16973c12"}