Effective branded partnerships call for narrative context
Posted By Jen King On In Featured,Home furnishings,Industry sectors,Marketing,Multichannel,News,Real estate | No 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","iv":"1474ec02343821c5e2e1872ad2c565ce","s":"f77ba9f0d8cde9c3"}
