Embrace the new 4Ps: Evolution of the 2020 consumer
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"cbe6eb65b18a09fd38c6e26676667510","s":"7e52482235c4cf67"}
Adriana Lynch is chief marketing officer at Chief Outsiders