Embrace the new 4Ps: Evolution of the 2020 consumer
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"ec8677d6bbed8af2579946c93c87dcd2","s":"d4ea8e5f0d7c4540"}
Adriana Lynch is chief marketing officer at Chief Outsiders