Embrace the new 4Ps: Evolution of the 2020 consumer
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"90690df94a7de78c442b2144dccccd75","s":"321a1d3c24dec4c2"}
Adriana Lynch is chief marketing officer at Chief Outsiders