Emotion-based research: Measuring consumer love for luxury brands
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"dac86c099a14df6daa7c9ce4c336942d","s":"ed07df2a7fb39a9d"}
Steve Markov is president and managing director of Coherency