End of season for counterfeiting: How the Internet of Things could safeguard brand integrity
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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","iv":"476f4d998c18f133990a22beee5a030b","s":"1e89a63932c98c42"}
Andy Hobsbawm is chief marketing officer of EVRYTHNG