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Estée Lauder builds breast cancer awareness with multichannel effort

Posted By Sarah Jones On In Events/Causes,Featured,Fragrance and personal care,Industry sectors,News | No Comments
Estée Lauder is looking to end breast cancer. Image credit: Estée Lauder

 

By Sarah Jones

Beauty group Estée Lauder Companies is centering its latest push in the fight against breast cancer on a significant statistic, looking to build a sense of urgency around the cause.