Burberry, Estée Lauder make the cut in L2’s beauty-specific digital IQ index
Posted ByKayla HutzlerOn In Consumer packaged goods,Featured,Fragrance and personal care,Marketing,News,Research,Retail | No Comments{"ct":"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","iv":"ab521df56f627146dc913394da5e7aa9","s":"298bb80e8ceb391c"}