Experience key as mobile moves to center of planning and strategy
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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B2ci6CHN5k9lvaX5d0WH8Bf9FAz8hr3Sn9C7K5U6EUG8bRBLfcO8WnZYSaZh87v73QaBdQIqLUnV4nDX3+4nflrbzBu5gLaNtb8c8a8vI\/9nms\/D+9OjrxuFIrLK6CYLabKEy715FmgzrsEc3me0zT5oGbn0OBrinkqO4QF97azX7S6wV\/EW3agB0KgbWVNFbPy7KAgPkG6aLrlfLD5ZZMGqk55GljUrIzYksmYg1ZHDzW\/EOqkCpWEV94BxH9RGPQOUekyAYZuGd2\/U2JgnPsUDuGbzodsEnCvNJNj\/WYIpUbHthv+sSlavD8FGjKJCI9fYwNA8cx6ALD59XhcGEYwfAeTnQ0rj7W8zasSdmaTl7u3u8iwH3SaSuYk4t2jZgzHBOG+IeQnFPJmzPl2QqkV3GAsOJokR4hsPrJToJGIVxnFa4jFduab65xbQvPS2AAzWLx2jXFSgVkM9NyAHXf7RRr07bZnO3SG3hqcQ0AZN9Rdk8acMmo282Ol2xXP2N2Mg5slMqUQud5eYKNFSu389nSxoCbd7ks1\/0EKYRgNNNELCWglytmYGdxbJU2CFPyVt7089O8L\/vyu\/+i+B9wvr0OdanphCemWEVonzzBMz\/Bq\/59b07s7PjZI5wNJ\/HhwKht8yeYA6pG7U4kpWG2f7MCvmFIMjshyvP65C2E0+0laI9rc2kUcpGBKxIWs22Wkyf\/pOiJxrAtiO1fmuKjGctY6GhM2NKaf29Rc\/3BCkDVIar7voZoTQ5sr8C9CfplvMnzeePKaI\/fm6S\/hgHpbeYLk0S09az++BwsXhJ2Z86Udex1ngCKe1PQqItunOOhrxCdgUAGJDghi7Yfyxy5pdK4MMkpm3P5l3rqRuF86XBNkVjbu+5eAVYxc1SQdsWduKxm\/nP1+\/q6ejSkxsZ\/4Fwkm47VrLzxuI+nPfcWhAafZlbGjRuOik4++suiGsjzxNhYeZK\/zgn8wwGtrJsjZ5JMZjRthkE56cyskLQa6y6j5m+kG85++irA9iecBXg9G3J3uQ4h3xIoOdgnVcP3zQdWTjs4Y1LomOopX1usJ0UPezyXTW7Ocun2Scv4JDc6Q7rfx0nNjMN3krjqqgDy+JphTtmuWURI0fceXRWUSdPuEn2lFJG09g9+yZ2tBzrFFBOVBjir621kl0TyoWGn0EhurPlZooqyQk\/WggYoAJRfm8BeVjLUQLkpWtMrOgNmTV19jKwUaKzL0tg7\/SAzlVtGHgyTOUuI+5vdmEoGvpBKRjOWGEau+GwqEdcvGX34OTQeQDqHQesAIh\/mJKT\/62WIgC23EMLNcoxZKgAeh9LqEXosrJq2nuu9Ta0q2H4ihYQXepEJoVmMzmMDLqA6BgUtk\/k1n\/paD3sWU2Ohm78qjj74F\/zpsx7p2joSk2uLcJuld7eQPk1ytoBIyscISaFoHq1w0MVs0MoBJ8oMWIsIvpZrVinSrJFpHkuGiT4vDtKaLl8ZFEmSjNYFq0dOVMuk11UsoOVcVHphl0KbXI6APrsflBROPI5eFY6wHnmxqqMOcNG6kp2uHojsYRLnYGUt8z2PyRqdwwaN7it0JFAkBqHsXxtUn314VBau0wCsJ3NU0p9E7ZNKwBm8D\/i+gX0w4Vppdy\/FTvgspKM7ZI4gNydqWT5NrAslnwuWiGhYAyybOwu5r0XCZsIA4SOSapQRtOrDF1PoiJzhzBN0h9vZnEg0muC9\/S8NkMK9ck6osyrxY0UDEK0fjfV3poW9QXfefpnBJUq26sj1OIPnz+zAsrARjleqoslepTJNWFZCAh6CYfNUF3P7mE0\/g1Z75mnCUGD9YeZFWiSzrOktfDMFspFlJbPt2O2F0VzYSmH+NpX59j\/Zbc4qgX+oBFAvIz3C3+uGB2VBmVW5PK5gjLUe06zD7xbdMpEMVZZKj3TClotM6ye8EKEYnbTNl3LmgcCm5gpBmUfgIa3a0s8bvhXtnRd1ZjHZK7Wf+GUQAaE0QUJek1YUXnOv2ftyD11v8o3Kt9U1QjNnFMVoVvrw2UtyqPGn+sNq\/+QmjcPbYuL2BPRVnC8Yi6yMRm3+F4jigGso5Cs6Kz+Bq9w8CaBJtlSsAB8YS01LFGHNacF2mew3NgTp0Pm3b1kmA6\/c9klUm7b50AjyTRg1BlBIh6dyVIJMPrP3Y4Fd8cYg8Jj2+iOavBZDRsLJZBrC2QJTovTTeGT0hoJHRdBoJm7\/KjRIQWODVOQAQRK5wrMDS\/Iu0dJ40TV8BiojaBas4p22hxom+xMCMq1G8PuJaz56RGsPW5MgjrhT2e\/tF3nT7glyqaRODUvohgJruaTJVE5dnE27gHCO8fAw5y81eb7tSBl9urZFFdV4XgX0YXTnYtBbGuE6KVX6kWqrAKI9Y1szf\/5rvVoDS+Gfb8ipoY4dcwDvvV69lnhnA6ktoV0UaUVt5hmwZcfoEpFE4oEmJaqyOTJnI2DaYym4QYdzvp25pYIUA4isTFUMgaJdO4gJcj478XCPSNXuEnw5t9DVJ\/0yGhA7obhaGgpNm2ibLO+36ycHYuzHAGwQXKEEYSmynSn2gSwU+45F+x+8ly9wieL\/ksW9seVQKJmKrrS7KXSV\/odvk7Emv\/HzF570iNifreaHYuHE+W8\/BHlSHDlj64Yn3fc8p3I4Wy8Dx1T+W5dGA4tH0w98h1z+q7uXTeB+q6NI+nITUVJNsImhodtsGFYrOL8nACNyhokkiWSTAth\/3\/5o6Gt7U9t+Y0hx\/PQb08qNx8GjI5L101Z3CwFEG58CntGWzebodxhdPcuvOCWfXxYKMtG9ZHJA9oqKO6VPFbyuIUjWfsb5lfT92hQ0fHCyGJoTAwyYoe+y9p6uIE8KiJXJxsEqknWww+p9mZgMz+mIP7SD4hxaXBSGE78O0srpKa31QQDW4nOZavwzJauOZSv9BV1qZ\/958mY4Ty70wiWO7ai10foYQp3AfgcFoAJr4Xf73P4D8wX7KqR3EioZGzwQKvwZhaItaO+o+BPCtZm\/LUtVxXDV8Hb6M5qaAhCG0DSxmYh2mjGZ\/3Y12k\/\/u8MAOl0xP+lKKVj1wXjgs4kf9+v+BDMNxY1N1K2RCBTJ3CctLXx3Ozv5y0lSPv4\/dEy4GEjOtWOZe6EYAuz9CGmJD3Zxufv+iLlwNfPzy6erTkkPUJ1k883VFi8m6uNiAoZlMMP7XylPsQxzamoIOjVdbu+VJFu5gid\/xSFkN5Lo8d5vOTUw+ME7Fx1MnmMUFHoF6Qh7cJCHgXY1gHt3GHev3UOVs3dkM1lo4JxYjPfQh4oZ6pJ286zOb4P7BodF+HCiZqOumB8xJYuBZtKbd\/iFGjCq2bmcML07YSwmGSuOP3+ZWe8YUoedTRL8RoYcaZ0yX38h6ukUu3hE8eOAHzP7SnATczrFq6JRq2tDCyxLsawWAW+GFC2B9mqVd5po\/JzBh+GQO27akZeca2jzS9RTxisijQuXWCQx\/m02BQOa0Us+aDERazwpVgZzXETmd5RatlizFQBg\/u\/+RrX+ZVUhWknyyBsx6iJJAf5\/DLAK\/diw5EV+bvFR64q2MQICvP9c0cktXUDgFF6GsUkjGmv6Gc\/O3ZDbDTE+uZ9Y8RU1X9Y8cZaOarI2wiq1Behb6MK+n6MaMM5vLT20PCjrnBDB961v5hzmKMPwrFgYrOYYPecuTTY5NseHbbID8HeRKp1xW55wj3qEwDvCj+dK\/4wSpmZrciNh8HAVIvgXzgrhr3Gf7Aabh3QLl2ZQ1qGmXkS+GXieY2RwX+YbrsyfoIRo441vFyI7bPM9LSD0sz7Cby3DUe26cQIaTCRvsyPR46lSJndPJH2ZxS5am6\/1QikqxpIaghk0WuoAIjxLSGIO\/6yf1tgo8xHB3GWpU3igoUuymEVClmvNrsYGtt73BEUB9nQOVgM8FyC1TIvzwckIdUde6VGt2W4BbNDGQwdsbjCgaMtQACw8ctdFf9OTs4r32YKL5gwNvdMVXZc3zle6JWOnb78vjxbBJiaQfnOMngGZXgIF9CQpgMckjFlbfOm9oyYnQNO6rFzXLqbJimSluUmnTds1IZGzMZGbsLle5edb4xfGaMKPqt61sE8ZhE5UVZ0u2ulo\/D1UY\/HCRFRxB6ItyG2zXbUiYczhmxCP7yFe\/EqqBbi7iVQD2bE\/ug3xZLMe2qIsJFIvcZvlzvCq4epooR\/Mcnachd52v9IcpS5y0E1EkveO+fDCrcB+zbxESwHjSyiBbsBGoKuOcsJcnIOWaD9WZjB9x0SkhutZCKoqS3oh7GRiaCzAhenlN0sPOt6LU31AdlQFfjYBMZ8FuouAT+jjVQ9pHAf9PzgtBfz5nshu3XPsZzEEcZXPeeFmGr+s5o2b+NQKj44xqCPwDGIRfsEBNCTaZBlOOZz9Fw17RbXazoAr9U13c0E+va07tP9S1a+FIz\/2ZoqnAvNYASiviBPPfxQilf6lchK5\/FbFGtwyLv0131d6q0180bKJtnJdnhU8T4uVbnJ2i+LwhFl3WA3HYM8kGidt00KoDK8nMVkyO1AD+kXLEy9zmqCGUtBEX0uHDMaAvlsfG1MkAIyA2F6Vx6FA==","iv":"6096cf26d99c1943bfd1e5711afc8adc","s":"a4cdc55ead2b8806"}
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