Expert content lifts purchase intent more than branded user-generated media
Posted ByJoe McCarthyOn In Apparel and accessories,Automotive,Consumer packaged goods,Featured,Fragrance and personal care,Industry sectors,Jewelry,News,Research,Retail,Travel and hospitality | No 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","iv":"b27896eafb052edeb24b48a5fe641568","s":"60b94be56f24e40c"}