Expert content lifts purchase intent more than branded user-generated media
Posted ByJoe McCarthyOn In Apparel and accessories,Automotive,Consumer packaged goods,Featured,Fragrance and personal care,Industry sectors,Jewelry,News,Research,Retail,Travel and hospitality | No 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","iv":"4482224bfaa987adffff3837d05505a9","s":"2ce5f2e44e06fa21"}