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Farfetch, Reebok enter partnership

The online retailer's new partnership with Reebok offers it a bolstered roster as it eyes new consumer segments, and the sporting goods company increased visibility. Image credit: Reebok The online retailer's new deal will bolster an existing roster of streetwear brands, now housed under a renewed NGG+ division. Image credit: Reebok

 

Online retailer Farfetch is furthering a new partner’s high fashion credentials.