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Fashion-first, hybrid designs yield success for smartwatch category

Posted By Jen King On In Apparel and accessories,Commerce,Consumer electronics,Featured,Industry sectors,Jewelry,News,Software and technology | No Comments
Marc Jacobs' hybrid Riley wearable launched Aug. 30. Image credit: Marc Jacobs

 

By Jen King

By taking a fashion-first approach to smartwatch design, the technologically advanced timepiece category has seen consumer interest steadily increase.