Innovation in fashion ads should not stray from brand DNA
Posted By Erin Shea On In Advertising,Apparel and accessories,Featured,Industry sectors,News | No Comments{"ct":"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","iv":"d0b62cee6885182465d9367874bec20b","s":"fede29ada640aeac"}
