Innovation in fashion ads should not stray from brand DNA
Posted By Erin Shea On In Advertising,Apparel and accessories,Featured,Industry sectors,News | No Comments{"ct":"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","iv":"f204dca1c7685f6e8fb21e9d08b71e64","s":"01634a214d417509"}
