Innovation in fashion ads should not stray from brand DNA
Posted ByErin SheaOn In Advertising,Apparel and accessories,Featured,Industry sectors,News | No Comments{"ct":"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","iv":"310b765d3752f3d74eaf156f1ce70f12","s":"a2a9f3c7e2ca0b45"}
