Innovation in fashion ads should not stray from brand DNA
Posted ByErin SheaOn In Advertising,Apparel and accessories,Featured,Industry sectors,News | No Comments{"ct":"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","iv":"bae13ce55678fcc4184b5b10518d8d03","s":"b01fa49e0c20cf1f"}
