After a thorough reset in 2021, 2022 should see strong sales growth and, for many global luxury brands, record-breaking margins. Image credit: Shutterstock Faster, higher, stronger, together: Why luxury records will be broken in 2022
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments
After a thorough reset in 2021, 2022 should see strong sales growth and, for many global luxury brands, record-breaking margins. Image credit: Shutterstock 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","iv":"e5831fd19d5a6396065ed4126bb6145b","s":"bad921c981456cbc"}