After a thorough reset in 2021, 2022 should see strong sales growth and, for many global luxury brands, record-breaking margins. Image credit: Shutterstock
Faster, higher, stronger, together: Why luxury records will be broken in 2022
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No 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","iv":"63473f89ab0b8d8d3abd3d83f85f468f","s":"2a41b804656917d0"}