After a thorough reset in 2021, 2022 should see strong sales growth and, for many global luxury brands, record-breaking margins. Image credit: Shutterstock Faster, higher, stronger, together: Why luxury records will be broken in 2022
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments
After a thorough reset in 2021, 2022 should see strong sales growth and, for many global luxury brands, record-breaking margins. Image credit: Shutterstock 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","iv":"a9d8ed91c81073a88dfacb575c8774d8","s":"d03e6310aabaf625"}