Filling 5 consumer needs to ensure your brand makes it through COVID-19
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"d63d0c74ea36508edab58ca9491b9b82","s":"ecfeda5ee641fbaf"}
Anne E. Beall is founder/CEO of Beall Research