Filling 5 consumer needs to ensure your brand makes it through COVID-19
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No 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g6f+4EkDi74Tuub2OaeWevqsQDlStNcT0dK7MaH8N\/ogxXXJCla0zEzYh+dWWvOmpny9hlw150WR43vpAxsbxD6F54iCZXWcHWC3GQ45R\/OfENLZovWrVzXqARqIPtjW03vcy7PcTPF9szbEoR4Oqf+bU+0OSxAB7JWnucaJdU9oFQTOWTKZUPy4aNtRQt3adqwkFLMsrpWWoasvDzbpEekdXcxBUC1bA3buQF\/uBvmyTFBefXerXPNN6VeETAm9hTepWgBQLxm\/Um5uN3kWA\/GNKjkJzpCi57vXsV6sVP2pVAaTf6VBcwNY6DsHbZ0LwM7cbDQ\/h5mRIktVyPpRFewadXv2clXQD8K+kJICPsULhLg6k1QX\/uLElCukjkrjUDEo+eQGEg\/WN9Yc\/nS5HgWcTxH17ao9xtH+HAkepd0wVKiU\/kn2xU5Jsl5U3Ci37\/s1s8TvjKlLbg4rTnxVg\/hXUwNj3g5SMjxOEX8kA6tpoM6KvcCxSirOTl\/Ugn3naqwrb0LRcGlea8kjQwL9aqlvRWLqj6ZRhS2wTIJ8CW8BI7sPxFpBGs7tkCFx9sNRCuFYIMhNxNG3r3AtUh1XoROD\/isqptjUr8M3nhqc2driNzc4xXskg0cL34GnYzUmTgQnMsvqofJX2S7UJqaorSNU02X7JTrq8MOqJh67jbahltp3PHNMfXx8UOzME+8TYt4LcQX4rwIIsiZpAOneGx2fbZ1fHH0yck2i5hFgVLQyIE8wtw1cHWcCPaBQ5XjHVO1gi1ML8rc2phfrEr0kSS0q+ELqazlP6Vaq\/w+YG8ld9wei7VKOsVu00D9IVbVColW2zBX35ZuQzfhawRau4IdqfG\/+6Zvs7uXEaplaLDHX49MjIvPBfNAxFWM\/OEuMSuq+UxwL+YQFmigtd8nbqCtFgaytxDLSSZo2DIKQcmeDqdy0PL1T0kVb5NTOnkdFjnu1UKufUpknDFu2r0pWDm52wkrbXQHDVhBEE9h9Y6SxVjlMs3JpXUtqfifBZMYrF9BNQ+cFZ1JkwqqLjrfmtlp8m6mDd9Ctn6vZ4ZUR\/mjqhY0JZRBaOI3bW1cBmuiUdAFr9JBsV7l+bP05PCz9ynQXoXOvD4e0Qe9Ywcvr5Uf\/Xu1lina5Y37zYPTlYKwWKtXGQs4FUfFdTf+LUrEHTOdqn8lpeh3tnjEJqfz8SUkpi4jKu1TDY4MFDQ4YcCgYdHp5dsgGuRmOMf\/wGJOlOdy53DP70Faol2RYGECiFW8BYri\/dq2Y76AIx2MWzuL9OwMQY\/IDwwBE3GDAHcmMpT4dz6WrImAf3\/gr\/f5X4CBRr7V8N4PB3aPxLhL5YVxJe3+yjppWCXUBElzxrQPJ+nccf72oa8WGu1Jsc6xQiTYDgqIwnuHUeOoEbV7\/SOvdfEu10zMR1KX\/gsWTkuJxLYzhxty+mGa2rBkkMoBaBb2KbFK1\/zjMMiQ64de7S7YQO+0H0YbHepQruLM282CjLfKLgEHNPhjAGqny58dFJawGs7BH2CnczfzbAvxMW2FwGV3bCcexCRkC2I9XeIQWKIM4kQE52G2cvNxXpjTzhYN7vy10Ka+ZSY1fJ3raUbkySA55cZQl3oKKzHFfx30HrWO8hC0EBkHZv\/4zk5mmE0AzajTXZs+a\/zNiNn7plLJBZl3OJhgVUAFUWqrMX0Tjw07LVwjjPv4Rwpb0ECdMfw26c9Pu7qIdvMc7pIxvfFLNAfwdgHyrD2Pxx63RLbj\/e9D8C6GzmDEpPu1ZlVqg8OI3U9iFBMLpHfkWQuWZmFz2UQ5guMRqJOcdxTEny5UN\/39uU\/HXs+bilYA4NeZIXVpdrOURTDdwLThI3Ugj0GHWLRYkqLf4dFzR3pE4fKJMtey4k03kFft6j\/VqiA7AVPfE545RMRGAQcI4wmYPHg\/855sNS\/Kw4+FywIJp2W8BmoAYVeXNkvTi1XiO7oXfYDV8ld4lpW3Zc0mwnpfq0u3II2p2K7RxBv2u+06YeHigpJIoY+VhdaFbXDex1qzLIgiD+SjUSM9rswuaNVX+yDlTHXJgqjGP\/keJxdfm7wpZu0Hz\/P7iiXaN9BWbCd9hMxuDClSs+oS+LvYZFUyQGmBH2S\/isXxKM9wUQzi+e68pW3TtFu3Nqd5\/vtfzCHJ+ZeeiPj1+GgvcEOuNZ6Fb3loqdOfaBfY0xGiP57ctA+DS00b5eK5krpPgjLVtmrFcwPUqlpgDAtw4vQbyyqLFmThLIBVg0s29kbEAHalF8ReE3zsPNEDcyV\/yLEaKK5+9jAebyDjtMBUgYzG2QSCUXgZc7z7ZkY9hdBsbYD3Z+njuJHfg3aac44\/JSnf9dW13SfMyBfnsCxiCopvj1S60RhNMp2YRQneglM3IlYrLvZqqbrFs3lLyoDp+0RggK8xBhZVeuFGWdMZ2RbvtzLNxNZV4gUPXusg08nLJeTp9eQW3YywV1+SoRC2jDYxJU0044DybNkO12+ksGvHE6bbnTnZ25Dx3AGYQ9FqhiAZu7hR57es28VsLgAsPob93H35DhkevgPW34lOj4FytF99ENwhkS\/CjsPbHLTOP8vRRP0xOiTjeHNu9qeNF9BJd4NFrxYokoBVGP5vU83ubbFs7u2JcQdhmy1Lh5bJIJhdjB4kN3sCvyvGoFb7w8YS1lUIX06CqdnGE7+IzMN0EdWj8dbyJ9MRcxxe2h+Eg+ryPlD\/a8Z1ii8C8MiFpAXSI6vlZ6MMUCbFbGt1wgYYHEmMz70YCJL0lvq1ZFL25Eb\/vBaoOC4aDpc6RgeV7Oa80aPPrROYGy7GEEgU73NFhTmp7wHWUv1bKi\/XjKP+Kzmsl0OARUHnQ5XbBX3xGTR7EJGo97IMtJImrhQy5iFmg6yVFGB06plJv53cJDaY5nchUXubuvV1oFTI11jRQBEkWHMS\/FiKt4WJYX3pYHd6oYdRKe+78LqcvLbzuPgL\/PJmIJkgGScd5OVZMZNxvYMr1sGvuXpmE6tXG1RvTEC52LcF5hGUalKSXahZ6Gzu0uNTkPvV02qUsrbwTTvysk9+ZwANHZCcwJIYfJu77q4OPNyAoqK51hJms2RY2f04EmPlvidRbbgs9\/OJ+FuIEzGlzOxBCyGVIhGUjh4138VmnNnoLUNWXSOD1PNPpL8\/LlsSkdoynt7XYImly0fxxsRUkk9YBNbvhrWf+x5EUhOnGFTAQ2sIxr+ZxEZ2bXsVm5i3ExQ87BVjp0JebUk67Wg7GqaS2OV\/dQ29k0vKSc42zRDhFeyI727Ek9lgOXN9ofhUX1MZ4AOZknC8sGSFb4DL5Y21QNCO\/qWWHA0fX05wt53nO7uJvkxp1ByUtYWDlWOuPHB95H1OiwcCPrbrcnRyT2IzWiHvC6Rww\/x\/At1k2l4kjBrGPQLrk5HOCDrIIQoP\/vqrhLwOfbRi9YBO8a3E1\/2FAAwwPP+GUn\/UBJIGk1mZGilzbbDjuq7oD8iXQZCOA4YxpSlAtupFkAtlmenBTBYZ5nhENToJeh80jLNst3sVMurjAnyPstcX7nbM1DndYMCL80lH7CdxgaGzxlrjqMUJ9yA==","iv":"cd48ec7661d9e6bb9403a4b79ace6eda","s":"81c6980a02df478a"}
Anne E. Beall is founder/CEO of Beall Research