Five ways to ruin a 2D bar code campaign and how to fix it
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"e0c6cc77337bda8355342278a203484a","s":"780f8505fc2e7705"}
