Five ways to ruin a 2D bar code campaign and how to fix it
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"9bcc4d496561581a0890773e43e8afa2","s":"4fd9071164550f75"}
