Former advertiser offers up 5 improvements to make on the buy side
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"71479de07cc7f86c033a9ffea33a2f4d","s":"c19f222f142b82cb"}
