Former advertiser offers up 5 improvements to make on the buy side
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"22d61e34f39465fb737a902d480b12af","s":"8d87f66f9d0262ab"}
