Former advertiser offers up 5 improvements to make on the buy side
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"6f5b86e2fb58a0833ac1bad432230a81","s":"fe50f072467d477d"}
