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Four Seasons turns to social media for global spa marketing

Posted ByRachel LambOn In Featured,Industry sectors,Multichannel,News,Travel and hospitality | No Comments

 

By Rachel Lamb

In what the company calls “one of the most comprehensive social media programs created for a luxury hotel brand,” The Four Seasons Hotels and Resorts is using Twitter, Facebook, Tumblr and foursquare to market the launch of a global spa initiative.