FTC gets serious about misleading influencer marketing
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Legal and privacy,Opinion | No Comments{"ct":"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","iv":"2d337f2e2290c9ad26e91ffb3c648a43","s":"b94b22bc0d9d4f91"}
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