Generational elasticity a necessary strategy for print titles
Posted ByJen KingOn In Featured,Industry sectors,Marketing,Media/Publishing,News,Print | No Comments{"ct":"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","iv":"1bf0ea07f27ef74d1b8967ace8bfe84e","s":"df9449c79a391b4e"}
